| Japan’s
fascination with branded products is
known all over the world, particularly in the boardrooms of global
luxury brands companies. Not
only these companies make sure that their products will appeal to the
Japanese executives, they also provide the highest level of service and
support that the Japanese corporations and businesses demand.
If you are not familiar with the corporate gift-giving practices
in Japan, you might want to know that gifts that are commonly given in
Japan are not some unimaginative, cheap giveaways made in China.
When you want to show your appreciation to your best customers,
employees, and suppliers, only a thoughtfully selected luxury item is
appropriate as a business gift. No
wonder, I still have gifts that I received in Japan when I worked there
during the early 90s!
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A unique
company that makes it possible for global corporations to find and give
classy gifts to their business associates is Kenco Company, based in
Beverly Hills, California (USA). They
offer official world-famous luxury brands, such as BULGARI, CARTIER,
COACH, OMEGA, TAG HEUER, and many others in the same league.
They have also found that corporations prefer designer
accessories from such leading brands as
GUCCI, CHRISTIAN DIOR, GIORGIO
ARMANI, FENDI, BURBERRY, YSL, VALENTINO, POLO RALPH LAUREN, KATE SPADE,
DIESEL, ANNE KLEIN, and the like. As
is natural to expect, they focus mainly on products that make ideal
gifts in a business setting; such items as watches, jewelry, sunglasses,
leather items (e.g. handbags, wallets), silk items (e.g. scarves,
ties).
Currently key rings from BULGARI and CARTIER, and GUCCI jewelry
are very popular as business gifts, along with of course, the evergreen
COACH handbags.
(Related:
Designer
Charlie Lapson) |
What I
like about the approach that Kenco has taken over the years is that they
are not just a company that you go to buy gifts for your business
partners. You go to them
for a complete solution: ideas,
advice, and of course, the products.
They not only keep on top of the best luxury products available
every season, they also conduct research of their own to find out what
corporate executives want to give and receive as gifts.
No wonder their client list reflects the Who’s Who of the
Fortune 500 companies. Since
1979, they have been able to leverage their corporate gift expertise
into other areas like show business (movies, music, television,
celebrities, etc.). So next
time if you receive an expensive gift at a casino in Las Vegas or
Atlantic City, Kenco Company was very likely involved in bringing it to
you.
For
more information on business-to-business (non-retail) gift options, the
contact details are below:
Attn:
Director, Kenco Company
Fax: (1) 949-497-1870
Disclaimer: All brand names
are trademarks of respective owners and have, therefore, been written in
capital letters. Recommended link:
http://www.kencocompany.com Related articles
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