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Japanese culture is popular in Germany
Many Germans are fascinated by ancient Japanese culture

By Harald Galda

Japanese culture has had a significant impact in Germany during last two decades.  With the globalization trends and ease with cultures move through different countries, Japanese culture has been slowly penetrating Germany.  In Germany, Japanese computer games, play stations etc. got popular before long and are quite popular even now. In 1997 tamagotchis were popular. A few years ago German translations of manga appeared.

  Unlike Asian countries, in Europe "cute" isn't necessary "cool". Since Europeans tend to be much more individualistic than Asians, childhood is a very short time in life and teenagers don't like things that children play with. However, the Pokemon Jet landed at and started from European airports also.

Japanese (and other Asian) pop music isn't very widespread in Europe since there is a large number of popular American and local bands (whose songs are in the local languages or English).  The media is so dominated by European and American music that it is extremely difficult for Asian bands to compete.
Picture of a Japanese sake containerJapanese films shown in European cinemas are about ancient Japan and are generally popular among genuine lovers of Japanese culture. This is understandable since it makes perfect sense to watch a Kurosawa film but a modern Japanese movie is no different from a Hollywood movie in any case.  Among the masses, American films strongly dominate European market.

In Europe Japan is associated with high tech (especially computers, cameras and consumer electronics), martial arts (especially judo and karate), health, relaxation and meditation exercises (e.g. shiatsu, reiki), cuisine (especially sushi) and traditional arts (e.g. ikebana and ukiyoe).

Traditional Japanese art items are popular in Europe since they are considered as exotic and European equivalents hardly exist. Another reason is the desire for relaxation and health improvement in a society where a lot of people are completely stressed out.

Japanese language is gaining popularity along with Chinese. Both languages are learned by university students who wish to succeed in their professional careers. Of course, quite a few people may also learn basic Japanese prior to traveling to Japan.

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