As you know the Japanese retailer Uniqlo partnered with designer Jil Sander to created a small limited edition collection called +J. Similar partnerships have become common in the discounted retailers such as Target and HM.
The Uniqlo +J collection was very successful worldwide selling out all products in a matter of hours. In Japan hundreds of people line up to buy the items. Sander will also be working with Uniqlo in the creative arena from now on.