Italian men use more cosmetics
So the number of men having plastic surgery in Britain grew from 8% to 11% of the total cases last year. Does that surprise you? Well, listen to this one. In Italy, men now account for one third of all cosmetics sold. And what are Italian men buyingl? Soya-based gold powder anti-aging cream, yogurt-based exotic fruit perfumes, and Himalayan rock massage creams.
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